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Sometimes it can be convenient to know what search terms you need to type in a Google search to get your business to show up on the right-hand side of the Google search window. For instance, it can be easier to tell a customer to just type the search terms in a google search to find you. They might be able to remember that easier.
It can also be helpful if you are using an app or WordPress plugin to download your reviews so you can display them or analyze them. For instance, in my WP Review Slider Pro plugin, you can use search terms instead of your Place Id to download reviews.
Check this video out for how to know your exact Google Search Terms.